You might be a little overwhelmed by this really long ecommerce checklist. And that’s a normal feeling. Many new entrepreneurs do feel like they’re in over their heads when they start out. However, half the battle is knowing what to do. I hope that knowing every single step you’ll have to take over these first few months helps you inch closer to achieving the success that you dream of. And that this list actually makes you realize that you can do this. Because honestly, you’re a rockstar and you know this. It’s going to be a busy few months as you build up that new online store, but with our checklist, you can just cross things off to see how far you’ve come.
Less than 5% of all purely online businesses (i.e. business that have no traditional, physical counterpart) ever actually make any money. It's hard to draw a decent living from the Internet, but because it is easy to setup, the allure is great enough to keep people trying. If you are to be successful it is imperative that you avoid the mistake of not being disciplined in your approach.
Under Current eCommerce Status, you’ll answer such questions as: Are you selling on any marketplaces (e.g., Amazon or Walmart.com)? And what shipping services do you use? Two questions under Content and Media are: Do any of your products require significant explanation to help the customer select a product? And does your team use content marketing, videos, or blog articles to attract customers?
A Web analytics program tells you how shoppers are using your site. It reveals where users come from, what pages they visit and what keyword searches brought them to the site. An analytics package enables merchants to calculate their conversion rate. (Your “conversion rate” is the percentage of your visitors who make a purchase — a critical fact to know and track over time.)
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