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Short of time and looking at a quick checklist to ensure you are on the right track to a successful lead generation campaign? Over the years I have consulted for several startups and also deployed lead generation techniques that work. This is our own checklist of ideas and points we follow to either brainstorm and come up with more ideas with the rest of the team. Use this checklist in cases where you have started several campaigns and noticed the results or conversions are not coming through, or if the leads have suddenly stopped, then look also at ensuring you are up to date with newer strategies or techniques that are coming out to market.
Some people like extensive checklists while some would rather have short ones. Some are satisfied with using words while others might be more visual and would prefer adding images or graphics to theirs. Whatever style you have or however your mind works, the beauty of creating a design in Canva is you can customize it to suit exactly what you want or need. Personalize the list with your ideas, use colors to distinguish or highlight certain sections. Completely remake a template or just edit the parts you want–it’s all completely up to you.
Ever find yourself on a trip and just realized you’ve left your sunscreen at home? What about those times when you’ve sat at your desk, got sucked into answering emails, and forgot a report that was due that afternoon? Want to avoid these situations? Use a checklist! It’s amazing how writing things down can help you get better organized and be more efficient–ensuring that you leave no task undone, no chore unfinished and no sunscreen at home.