One of the big things about Insider is how much teaser content there is. Being that they have the membership and the public site all integrated together, you constantly SEE what members are getting but you run into the paywall if you’re not a member. This is the kind of setup you can ONLY have if your blog and your membership site are one and the same.
When you sign up for Shopify, your store has a free theme called Debut already installed on it. If you’re just starting out and on a tight budget, you can keep and make modifications to your free theme to make it look great. Of course, if you have a different vision for your store, you can choose a different theme. There are several other free Shopify themes to choose from, or you can go with one of the 61 paid themes. Here’s the ecommerce checklist for enhancing a theme:
SubHub has grown in popularity amongst sites and businesses that want to establish membership features for their online courses, premium content, and even things like research studies, and the education field. Features like Pay to View have made SubHub popular amongst users who offer a range of content, but understand that not everyone needs the full subscription just to get what they want; this, in turn, attracts more customers and sales. Browse a directory of mobile and desktop-friendly templates to create the kind of membership site that will fully reflect your own vision and mission. The examples directory provides a number of sites that are already using SubHub successfully and should be sufficient to help you make a final decision in whether you wish to use this membership platform or not.
Of course, you will ‘sell’ this offer with professional sales copy, some great headlines, and maybe even some bullet points. But the general idea here is to introduce yourself to this new cold traffic visitor, let them know what you are about, let them know that you can help them, and convince them that the first step to solving their problem is to opt-in to your free offer.
After the idea comes the execution. Setting up your Shopify store doesn’t take that much time to complete, but it’s important to finish all the steps so your website looks like a professional online store. Plus, there are a few really key things on this list – like setting up your payment details, which help you get paid (so they’re a pretty big deal!). Here’s some of the store set-up tasks you’ll want to cross off your ecommerce checklist:
This checklist bundle is a perfect addition to (or the beginnings of) your standard operating procedures manual. Whether you're a company of one and you simply want to make your own life easier, you have a team of contractors you delegate to, or you ARE a contractor looking to add value for your clients, standard operating procedures are a must-have tool.
aMember, out of all the others, is perhaps one of the oldest and most popular membership site platforms out there. It stands out with being an independent membership platform that works like WordPress in terms of functionality and styling. The most popular feature is the ability to schedule content. This encourages your members to stay subscribed for longer in order to access content that has yet to be released. Other features include integrated modules that let you integrate separate modules to extend your membership site beyond the normal functionality. And the extensive affiliate program is attractive enough for enough to start promoting your products to their friends and family.
MemberPress is an easy to use WordPress Membership Plugin. This powerful Membership Software installs simply on your site and helps you instantly start charging for access. It’s nice to see so many WordPress integrations for membership sites, because WordPress by itself offers such an extensive list of ways to extend itself that it only makes sense that a truly serious membership site would opt for WordPress, rather than a custom design. MemberPress lets you create unlimited amounts of product pages, membership levels, and has features like coupon module, access rules to create sophisticated membership levels, product groups will give you an option to create a large scale membership site, while the reports feature will report back to you about the latest insight in your business and how you can optimize it.
A pay-per-click campaign It gets expensive to buy sponsored links from the Google’s Adwords or Yahoo’sSearch Marketing services. But your competitors are undoubtedly doing it. So if you’re not, it’s unlikely you’ll be competitive (unless you have a very compelling product or price). As online competition has increased, a PPC campaign has become essential.
Bailey Richert is an award-winning business coach who helps individuals launch and grow profitable online enterprises as “infopreneurs”: respected experts in their fields creating value, generating income and realizing their ideal lifestyles by sharing their life experience, knowledge and passions with others through information products and services.
Special Unicode Characters in Data Validation Lists: ☐, ☑, ✓, ✔ - This may be my favorite approach. You can include special characters like this in a Data Validation drop-down list. This isn't quite as good as clicking once to fill in a checkbox, but it is great for the mobile Excel apps. The only hard part is remembering how to insert a check mark symbol in Excel. For more information, see my article Using Unicode Character Symbols in Excel.