Canva’s online maker helps you build a readable and reliable checklist. Whether it’s a short one with a few items or a long one that’s completely categorized and alphabetized, you will be able to create one within minutes. Open a design and choose from any of the beautiful, professionally made templates to start from, then get to editing. With a few drags, drops, and clicks, you’ll have a well-arranged and meticulous checklist in no time.
I have also become convinced that with leadership, as with much else, brevity is the soul of wit. Albert Einstein once described the calling of modern physics as an effort to make the physical universe as simple as possible—but not simpler. The Leader's Checklist is likewise at its best when it is as bare-bones as possible—but not more so. Here, distilled from an array of sources, is that set of core principles:
Ever find yourself on a trip and just realized you’ve left your sunscreen at home? What about those times when you’ve sat at your desk, got sucked into answering emails, and forgot a report that was due that afternoon? Want to avoid these situations? Use a checklist! It’s amazing how writing things down can help you get better organized and be more efficient–ensuring that you leave no task undone, no chore unfinished and no sunscreen at home.
This is the first stage of the sales process where you need to analyze if the basic information of your lead matches your product/service offering. There’s a lot of guesswork at this stage, but they hopefully are educated guesses. This is because you can do good research on the company by following them on social media and understanding their company via the company website. The questions at this stage will help you define if the lead’s business is a proper fit for your product.
You distinguish yourself from the sea of competitors by creating great content. I'm not joking either. Creating high quality, highly relevant, engaging and SEO enhanced content is arguably the most important marketing exercise you can undertake. It takes a while for your content to be indexed by Google, but once it is the effects are cumulative (the more content you add, the more traffic you generate) and persistent (unlike online advertising, which offers no long term benefits).