You must make your site as easy to use as possible. Potential customers won't waste their time trying to work out how to use your site. If it's not immediately obvious how they can get what they want, they won't do it. Not only should the UI (User Interface) be optimized, but the site itself should be designed to make it as easy as possible for visitors to convert to customers - i.e. it should be optimized for conversions.


Use this collection of Gemba Walk checklists in your manufacturing site to record your observations and collect information that will help you identify areas of improvement. These checklists will help you assess the accuracy of the work, system being used, and the issues encountered by employees. Browse this collection of Gemba Walk templates and download any of the templates for free.
Realize a couple of key facts: A) the prices for e-commerce software have fallen, so you don’t need to spend a fortune unless your needs are complicated, and B) many of today’s e-commerce packages include a full range of tools in one package, from an inventory management system to marketing tools. Many of today’s merchants prefer this “all-in-one” approach because it makes life simpler.
I have also become convinced that with leadership, as with much else, brevity is the soul of wit. Albert Einstein once described the calling of modern physics as an effort to make the physical universe as simple as possible—but not simpler. The Leader's Checklist is likewise at its best when it is as bare-bones as possible—but not more so.  Here, distilled from an array of sources, is that set of core principles:
Never forget a task with Venngage's online checklist maker. Whether you have a list of tasks to complete, a new process to communicate, or important information to share - checklists work. They will help you to remember to onboard your new employee, create different events for your remote teams, and remember to create the new policies that need to be written. Venngage's checklists allow you to customize readable checklists. Create a checklist by choosing any template and you will have access to beautiful designs so that you can begin creating in no time.
A Web analytics program tells you how shoppers are using your site. It reveals where users come from, what pages they visit and what keyword searches brought them to the site. An analytics package enables merchants to calculate their conversion rate. (Your “conversion rate” is the percentage of your visitors who make a purchase — a critical fact to know and track over time.)
The barrier to entry into the online market is much lower than traditional businesses, which is great. But, it's a double edge sword because the easier it is to do something, the more people try it out. This means that you have to work harder at distinguishing yourself from the melee of other startups out there - because, believe me, there are a lot.
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