So if you are able to gain anything from an eCommerce audit it should be to understand what problems are causing your website to lose sales. The best way to perform these audits is to dive into your analytics to get a good understanding of your traffic’s behavior and how it relates back to your site’s design and page architecture. This can take some experience in understanding this data and might be more of a project than you are hoping for, so the next best option is to use our eCommerce Site Checklist Template to see if your site is following best practices.
Again, unless your research makes it clear that your audience is ready and waiting to join your program, don’t produce your entire membership program just yet. Starting small and creating just enough top-quality content to keep charter members happy, then seeking their feedback before moving on to the next stage of production will help save you both time and effort in the long run.
I think they could play up their blog and get more sales out of it. The blog is hidden under the “About” menu or down in the footer. When you go to the site, everything is about the membership and any free content on the blog is quite understated. It just shows there are many ways to go with a blog. If it were me, however, I would make “Blog” a main menu item and not buried in a dropdown.
The Impact Radius platform enables merchants to accurately track all conversion events to maximize the return on ad-spend across digital, mobile (including all mobile web and in-app events) and offline channels, run reports to view activity and optimize offers, negotiate and execute electronic contracts, upload and host ad-creative, and automate payment to partners.
Sergio Villasenor is the Founder and CEO of Elliot, a software that simplifies global commerce. In the last decade, he’s guided some of the world's leading retail brands in powering their omnichannel strategies. He pioneered an agile, omnipresent approach and methodology that provides brands solutions with measurable business impact. Some of those brands include: Anastasia Beverly Hills, Buscemi, J Brand Jeans, John Varvatos, Juicy Couture, Rag & Bone, the Frye Company and more than 30 others.

EasyMemberPro is popular among marketing enthusiasts who like to sell marketing courses and video related course content. The basic set of features include content dripping. It has a spectacular affiliate program that will let you promote your products and services through your own community members. It also gets the ability to secure all your download links and setup multiple membership groups and levels. Moreover, you can offer special one-time offers and integrate payment processors like ClickBank and PayPal. While the code base is locked for the public eye, there are enough features to compliment full accessibility over the way your membership site looks and feels.


MemberGate is a membership content management platform that lets you create membership sites. It also protects your content against non-members at the same time. It gives you access to a fully integrated shopping cart platform, an affiliate program, and sleek website designs. You have options to integrate surveys discussion group feature, an integrated blog to publish your latest news from. It even has in-built search engine optimization so that your pages get discovered easily once you launch your site. It is integrated for banner ads, RSS management. There are still many more features that will make your membership site appealing to both yourself and your customers.
You probably have a rough idea for the topic of your membership site—otherwise you probably wouldn’t be reading this guide to launching a new membership program. However, even if you have a great idea for your project, it’s wise to invest some time in validating that idea. After all, it would be a shame to put in all the work involved in launching a high-quality membership site only to discover there’s no market or audience for your project.
Ecommerce Platforms is a review site that shows the good, great, bad, and ugly of online store building software. We strive to provide easy to read reviews that will help you choose which ecommerce platform is right for you. We maintain an affiliate relationship with some of the products reviewed as well, which means we get a percentage of a sale if you click over from our site (at no cost to our readers). Feel free to follow us on Twitter, comment, question, contact us at hello@ecommerce-platforms.com and ENJOY.
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One of the big things about Insider is how much teaser content there is. Being that they have the membership and the public site all integrated together, you constantly SEE what members are getting but you run into the paywall if you’re not a member. This is the kind of setup you can ONLY have if your blog and your membership site are one and the same.
aMember, out of all the others, is perhaps one of the oldest and most popular membership site platforms out there. It stands out with being an independent membership platform that works like WordPress in terms of functionality and styling. The most popular feature is the ability to schedule content. This encourages your members to stay subscribed for longer in order to access content that has yet to be released. Other features include integrated modules that let you integrate separate modules to extend your membership site beyond the normal functionality. And the extensive affiliate program is attractive enough for enough to start promoting your products to their friends and family.
In professional diving, checklists are used in the preparation of equipment for a dive, and to ensure that the diver and life support systems are fully prepared before they enter the water. To a lesser extent, checklists are used by a minority of recreational divers, and by a larger proportion of technical divers during pre-dive checks. Studies have shown checklists to be effective at reducing the number of errors and consequent incidents.
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