Product Information Management – Take a weight off your shoulder and invest in a product information management (PIM) system to help you better manage localized content as you scale. Be sure you select one that can provide you a repository for not just product information but also content and media. You can do this on BigCommerce using the products section as well as the content media tab. Keep each country’s product and content usage organized and separated using various BigCommerce stores for specific regions. If you want something more centralized and customized, a company like Jasper Studios can help you set up whatever you need.
Realize a couple of key facts: A) the prices for e-commerce software have fallen, so you don’t need to spend a fortune unless your needs are complicated, and B) many of today’s e-commerce packages include a full range of tools in one package, from an inventory management system to marketing tools. Many of today’s merchants prefer this “all-in-one” approach because it makes life simpler.
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A membership website is a set of pages with protected content that require a user to login to access. A membership site will often house content that is available to only those individuals who have paid a membership fee. This membership fee could be a one-time fee for lifetime access or a recurring subscription that charges a set dollar amount each month or year.
A pay-per-click campaign It gets expensive to buy sponsored links from the Google’s Adwords or Yahoo’sSearch Marketing services. But your competitors are undoubtedly doing it. So if you’re not, it’s unlikely you’ll be competitive (unless you have a very compelling product or price). As online competition has increased, a PPC campaign has become essential.
SubHub has grown in popularity amongst sites and businesses that want to establish membership features for their online courses, premium content, and even things like research studies, and the education field. Features like Pay to View have made SubHub popular amongst users who offer a range of content, but understand that not everyone needs the full subscription just to get what they want; this, in turn, attracts more customers and sales. Browse a directory of mobile and desktop-friendly templates to create the kind of membership site that will fully reflect your own vision and mission. The examples directory provides a number of sites that are already using SubHub successfully and should be sufficient to help you make a final decision in whether you wish to use this membership platform or not.
Special Unicode Characters in Data Validation Lists: ☐, ☑, ✓, ✔ - This may be my favorite approach. You can include special characters like this in a Data Validation drop-down list. This isn't quite as good as clicking once to fill in a checkbox, but it is great for the mobile Excel apps. The only hard part is remembering how to insert a check mark symbol in Excel. For more information, see my article Using Unicode Character Symbols in Excel.