This post was originally written in 2015 and then fully updated in 2019. 2 of the sites previously mentioned were dead or inactive, so have been replaced. The other sites had changed their strategy somewhat. So, what you see below is a fully updated list of 10 membership sites, from all kinds of different niches. Let’s see what we can learn. Enjoy!
Bailey Richert is an award-winning business coach who helps individuals launch and grow profitable online enterprises as “infopreneurs”: respected experts in their fields creating value, generating income and realizing their ideal lifestyles by sharing their life experience, knowledge and passions with others through information products and services.
^ Bergs, J; Hellings, J; Cleemput, I; Zurel, Ö; De Troyer, V; Van Hiel, M; Demeere, JL; Claeys, D; Vandijck, D (Feb 2014). "Systematic review and meta-analysis of the effect of the World Health Organization surgical safety checklist on postoperative complications". The British Journal of Surgery. 101 (3): 150–8. doi:10.1002/bjs.9381. PMID 24469615.
They have a public Courses page which showcases some of the major courses from their library right out in the open. It looks like each course shown has it’s own landing page and is available for sale separately. This is a similar strategy that I use here at Blog Marketing Academy where certain courses are available separately. Each one functions as a front-end offer, essentially, with the upgrade to full membership as an upsell. They’re then positioning the membership as the obvious money-saving option.
Scott runs a podcast as well as a blog, so content marketing is a big part of their promotional strategy. However, as I’ve seen with several sites so far, this free content isn’t found until you scroll down to the site’s footer. The main top navigation is all about offer and the paid side of the site. This is definitely an interesting idea. As a “blog guy”, my instinct has always been to have that content front-and-center right at the top. Clearly, it can work the other way, too.
Posted in Ebook, IM Checklist V2, IM Checklist V25 Membership Sites, PLR and tagged 10X Traffic 10 Proven Traffic Methods For Marketers, Buy IM Checklist V25, Download IM Checklist V25, IM Checklist 2018/2019 Catalogue 460 Checklists With PLR (V1 - V24), IM Checklist Gold 30 Hours Or Training Plus Live Monthly Webinars, IM Checklist V25, IM Checklist V25 by Kevin Fahey, IM Checklist V25 Membership Sites Review, IM Checklist V25 Money Page Creator, IM Checklist V25 OTO, IM Checklist V25 OTO Review, IM Checklist V25 OTO Upsell, IM Checklist V25 PLR, IM Checklist V25 Pro, IM Checklist V25 Pro Oto, IM Checklist V25 Pro Software, IM Checklist V25 Pro Upsell, IM Checklist V25 Reviews, IM Checklist V25 Software, IM Checklist V25 Training, IM Checklist V25 Upsell, Purchase IM Checklist V25, Review IM Checklist V25 on January 6, 2020 by Y@hyaok. Leave a comment
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Again, unless your research makes it clear that your audience is ready and waiting to join your program, don’t produce your entire membership program just yet. Starting small and creating just enough top-quality content to keep charter members happy, then seeking their feedback before moving on to the next stage of production will help save you both time and effort in the long run.
When looking for non-Chinese suppliers, bear in mind that alternative sourcing markets may not be able to produce all product categories like China does. However, in certain categories these countries may be competitive so you can try to source these categories for your business in the long term. For example, India specializes in home products, gifts, eco-friendly products, cotton-based textiles & fabrics, apparel, leather and so on.