So if you are able to gain anything from an eCommerce audit it should be to understand what problems are causing your website to lose sales. The best way to perform these audits is to dive into your analytics to get a good understanding of your traffic’s behavior and how it relates back to your site’s design and page architecture. This can take some experience in understanding this data and might be more of a project than you are hoping for, so the next best option is to use our eCommerce Site Checklist Template to see if your site is following best practices.
A pay-per-click campaign It gets expensive to buy sponsored links from the Google’s Adwords or Yahoo’sSearch Marketing services. But your competitors are undoubtedly doing it. So if you’re not, it’s unlikely you’ll be competitive (unless you have a very compelling product or price). As online competition has increased, a PPC campaign has become essential.
Look in the general settings “redirect” area to make sure there isn’t a redirect override that you don’t want (this happens when you clone funnels or templates and you forget!).This feature is handy, but maddening if you accidentally use it! When someone clicks SUBMIT on a button, regardless of what that action is on the button, the redirect override setting makes it so they go to THAT URL. Make sure there isn’t a URL in there (unless you meant to do it)!
aMember, out of all the others, is perhaps one of the oldest and most popular membership site platforms out there. It stands out with being an independent membership platform that works like WordPress in terms of functionality and styling. The most popular feature is the ability to schedule content. This encourages your members to stay subscribed for longer in order to access content that has yet to be released. Other features include integrated modules that let you integrate separate modules to extend your membership site beyond the normal functionality. And the extensive affiliate program is attractive enough for enough to start promoting your products to their friends and family.
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